Marketing Your Website

As some of you may or may not know. My career background is marketing/Design. I have been in the business of marketing for over 10 years and just recently have begun to design websites for some of my clients. Tips that I can share for creating a website is do not accept to have your website to have a subdomain name. This process does not give you the exposure as if having your own domain name. It makes it harder for the search engines to find your website unless your graphic designer has implemented the proper tags within your internal website so that the search engines such as google, yahoo etc. can find you. For instance...subdomains can be hosted by lets say a design company ...making it less expensive for the client but, expensive if you think about the outcome...this would be an example of main domain http://www.websN.com...a subdomain can be hosted under this maybe being yours and it would have the title of http://www.websN.com/johndoe

This would not give your company the importance it needs as a web presence and as far as professionalism goes...therefore...why not pay a little extra and go for the http://www.johndoe.com effect.

Another tip to ask your graphic designer is how many websites they currently maintain and do they update them monthly. This is also very important because each time you add content or refresh your website...the search engines get to crawl through your website looking for keywords and other descriptive content that will get picked up when someone is doing a search. The more often it is refreshed the better it will show up online.

Here is one of the websites I have designed and update on a monthly basis. I also check to see how this website shows up when searching on the web....not doing too bad without paying for dynamic ads.

http://www.santaanitagallery.com
in McAllen, Texas which is a host for the McAllen Artwalk.